Previous Starter Content
As a starting point your brand’s presence online needs to be more than a momentary blip…another thumbs up click that is quickly forgotten. Creating content that can be easily shared on social media platforms or your website is almost a full time job for many business owners. How do you get your brand story out when the media isn’t beating a path to your storefront? And if they do it’s likely producers will go online to get a sense of you in evaluating you as a potential guest to be interviewed.
Do you need viral content that is seen by lots of people and forgotten? Or do you need accessible informative content that helps the people you want to serve and foundation for growing your brand community?
If you are ready for a more advanced solution Women Crossings has a great deal to offer with its strategic partner sponsorships.
In this issue we look at innovations in green(er) denim manufacturing, directions in female leadership, advocacy investing, gift tax rules, estate planning in domestic partnerships, transmedia Dutch ballet project from artist Maartje Nevejan, and photographic art insights from Joe Lekas. In addition to other stellar sustainable luxury finds in home decor and fashion. Context uses magazine as conceptual vehicle. As art it seeks to inspire associations attributed to magazine – its social and business function. The design elements and content are inherent in defining what kind of magazine it is. However, no one needs to know about that to enjoy and benefit from encountering the magazine as either conceptual art or a resource for sustainable luxury.
Context is a lifestyle and business magazine where luxury embraces responsibility. You will be informed about sustainable luxury destinations, ethical fashions, art and culture, philanthropic legacy and estate planning, and more!
@ydubel Tweets earned 19.3K impressions and hundreds of Likes dozens of Retweets over a 28 day period (sampling below)
— Amaury Delplanque (@Nuevalor) January 21, 2016
Had fun getting to know Yvette better and she was nice enough to interview me about my biz. https://t.co/ci5G5KLMPM
— Erin Rue (@Erin_Rue) January 20, 2016
The audios below are part of a podcast series featured in Context magazine. The project developed and contextualized content for social media brand and reputation development online.
The interviews were produced by the WebAntiphon Group to advance conversations about sustainability and social responsibility in brand value and distinction.
The embeds in the magazine are no longer working so links to embedded media are provided below.
Conversations in Context: A talk with Maartje Nevejan
Conversations in Context: Source:Artist, Yvette Dubel, talks to Maartje Nevejan about her latest trans-media art project her latest collaboration with the Nationale Canta Ballet, Life, visions and connection.
Conversations in Context: A talk with Melanie Bender and Steve Hagstrom
Conversations in Context: Source:Artist Yvette Dubel talks to Melanie Bender and Steve Hagstrom from Standards & Practices about how S&P meets the needs of its customers and is advancing innovations in sustainable denim manufacturing
Conversations in Context: Darlynn Morgan: The Five things to look for.
Conversations in Context: Source:Artist, Yvette Dubel, talks to Darlynn Morgan about estate planning for different situations including those without children and families in states that only allow for domestic partnerships rather than marriage for gay/lesbian couples. Darlynn Morgan, founder and CEO of Morgan Law Group, an Orange County law firm specializing in estate planning for the entire family, gives us five things one should look for when picking an Estate or Trust Attorney.
Conversations in Context: A talk with Q Ladraa.
Conversations in Context: Source:Artist, Yvette Dubel, talks to Q. Ladraa Q. Ladraa is the VP of Marketing for ROK Americas and JP Selects. Q has an extensive background in fashion and business. In the past he worked as the VP of marketing for the Ed Hardy brand, and worked closely with Guess by Marciano. Since 2009 he has appeared as a judge on the German TV show Germany’s Next Top Model by Heidi Klum.
Conversations in Context: A talk with Marc J. Lane
Conversations in Context: Source:Artist, Yvette Dubel, talks to Marc Lane about advocacy investing, positive screening, and socially conscious capital portfolio growth.
Conversations in Context:: A talk with Ashley Zelinskie
Conversations in Context: Source:Artist, Yvette Dubel, talks to Ashley Zelinskie, Zelinskie is a new media artist based in Brooklyn NY. Her work is conceptual and based on blurring the lines between art and technology. The work spans a variety of media from performance to computer programs.
Conversations in Context:: A talk with Beth Dunn
Conversations in Context: Source:Artist, Yvette Dubel, talks to Beth Dunn author of the book “Social Clibers”. You can visit her site at: www.socialclimbers.net
Conversations in Context: A talk with Shawne Duperon
Conversations in Context: Source:Artist, Yvette Dubel, talks to six time EmmyÂ® award winning Shawne Duperon about how female leadership is transforming how business gets done, and an update on her documentary Project Forgive.
audio Conversations in Context:: A talk with Cat Thompson
Conversations in Context: Source:Artist, Yvette Dubel, talks to Cat Thompson. Thompson discusses Emotional Technologies, which focuses on the expression of emotion in ways that bring evolution. http://www.emotionaltechnologies.com
Conversations in Context: A talk with Lisa Rosenthal
Conversations in Context: Source:Artist, Yvette Dubel, talks to Lisa Rosenthal,The founder of Party of Gold/Sliver and The Alcea Collection talks about how far shes come and shares a little of what shes learned.
Conversations in Context:: Laura Barooshian
Conversations in Context: Source:Artist, Yvette Dubel, talks to Laura K. Barooshian, A member at Boston Estate Planning Council and a Tax Partner at DiCicco, who tells us about The Paperless initiative.
Conversations In Context A Talk With Polly Dobbs
Conversations in Context: Source:Artist, Yvette Dubel, talks to Polly Dobbs. Who Gives legal insight and personal perspective on estate planning with your pets in mind
Brand Risk Management content exploring the benefits of innovation and diversity to avoid customer loss or attrition, decline in brand equity and access meaningful outside box thinking for forward thinking decision makers.