Create a future that is better than the past.


Change ~ Inspiration ~ Solutions


Highlights the pitfalls of modern business and how they can be avoided

Overall this book is a must read for any business decision maker… as it highlights the common pitfalls and shows you how they can be avoided. This book will change the way you look at business in general and as promised show you why brand risk management is a game changer. Michael Naylor

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Frequently Asked Questions (FAQ)



Can you help with my problem?

If you are business owner, partner or CEO that cares about having a profitable business and having the most positive possible impact doing it, then probably the answer is a resounding YES.

If you have any doubts request your RISK FREE Express Strategy Review Session.

Why do I need a strategy?

Your strategy is critical to your brand positioning in the marketplace, the minds (and hearts) of your customers.

  • Strategy-blueprint for competitive advantage

Additional helpful facts to keep in mind:

  • Plan-for each strategic goal there’s a way to evaluate and achieve
  • Process-methods used to carry out plan

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Will my returns justify the investment of working with you?

Absolutely! In case you only need a few strategic gems to put you on a self-help track  the appropriate free course you can get started right now. And it won’t cost you a dime. From your current perspective  the way forward is less than clear. After our work together the clouds of confusion part so you confidently pave the path ahead. You have not just a strategy but a plan and if you prefer, the team to help you implement it.

To find if this is right for you cost you nothing but a few minutes of your time. Book your RISK FREE Strategy Review Session now. 

How do you help?
  • You get affordable flat rate consulting packages that can address a wide range of problems you face.
  • You get the benefits of a Chief Strategy Officer without the typical budget impact.
  • You get follow up support flexibility customized to meet your needs.
  • You get help that can mean the difference between whether your business effectively manages or is overtaken by new growth.

Download your free copy of “Why Brand Risk Management Innovation Is A Game Changer, and how to get ahead of the game” on this page. 

 Schedule your RISK FREE Strategy Review Session today and see for yourself. 

How do you help with Brand Risk Management Innovation

Brand Risk Management is typically framed as an aversion to legal liability. However, Brand Risk Management Innovation takes a broader longer view with the goal of better outcomes that include increasing brand value, increasing employee and customer retention to grow your profits. I help you develop innovative strategies and plans to achieve those outcomes by distinguishing your brand in meaningful ways that include impact.

Current Opportunities:

Use the form on this page to download your free copy of “Why Brand Risk Management Is A Game Changer, and how to get ahead of the game”

No Risk No Cost Express Strategy Review Session   (Value at least $150)

Current flat rate strategy packages They can stand on their own or work as first phase of customization for collaboration on Women Crossings or one of my other event marketing/branding  opportunities (aka sponsorship properties).  These are not your typical sponsorship opportunities. Each can be enhanced by strategy packages which actually encompass the work of developing and planning the execution of a customization solution that supports your current strategic plan and objectives or helps clarify them.

Hi and thanks for stopping by!

Who do I help?

  • People who care about leading profitable business and having the most positive possible impact doing it

What kind of help will you get?

  1. Solutions 
  • Figuring out what solution(s) you need and why
  • Plan to develop and implement solution(s)
  • And personal support in that process

      2. Realize Untapped Potential 

  • Growth strategies based on identifying or evaluating new opportunities,
  • Plan for taking advantage of new opportunities,
  • Exploring why and personal support in that process

How you get help?

  • You get an easy start with top notch outside box thinking in easy flat rate strategic planning packages.
  • Your comprehensive package includes personal one on one follow up support.
  • Even better you can get help with revisions based on unexpected turn of events, outside pressures and other challenges.

Why me?

If you’re proud to be one who still cares and believes, there’s a good chance you need a consultant like me.

I’m Yvette Dubel. And it may be that my diverse consultant and life experience is key to finding your solution.   , neotraditional mother to 3 of my favorite people ~ happy wife of 1 (still my favorite guy) for 25+yrs, and my passion is helping you achieve w/ #humanity 

You business benefits from access to a master solution finder, tech enthusiast, diversity inclusion specialist, project lead specializing in brand risk management innovation who also happens to be a contributing artist-author to “A Heart of Wisdom: Life Writing as Empathetic Inquiry (Complicated Conversation)”
What does that means for you? You get access to a broad range of expertise committed to being part of the change your business and our world needs… in real practical ways.  I  look forward to exploring how we can work together to ensure that you succeed in these changing times. 

Ready to get started?

  1. First, you can use the form above to get your free copy of “Why Brand Risk Management Innovation Is A Game Changer, and how to get ahead of the game” sent to your inbox.
  2. Then say Yes to your free Express Strategy Review Session by booking yours now using the button below. 

Still have questions? Send me a message or set up a brief “Handshake Chat“.

Until we meet or meet again…

Wishing you success and peace,


Yvette Dubel

CEO & Founder, Business Strategist, Thought Leader, WebAntiphon Group

Yvette Dubel author of Why Risk Management Innovation Is a Game Changer

RISK FREE Express Strategy Review Session


#TenX Figured out How to Make #Cryptocurrency Spendable Immediately In Real Life | #teamblockchain

TenX, who is launching their highly anticipated ICO this coming Saturday has figured out how to solve one of the biggest problems for people that are involved in cryptocurrency — actually spending the currency. The worlds of entrepreneurship, cryptocurrency and Initial Coin Offerings are officially merged and entrepreneurs are raising 10s of millions of dollars to fund their companies. Bancor, Status and Basic Attention Token were prime examples of tokens/startups who collectively raised millions of dollars through ICOs. The problem TenX is solving and why their ICO will likely also do very well is that nobody can actually spend cryptocurrencies at 99% of businesses without having to wait days to exchange it through a centralized exchange bank into Fiat (government issued currency), or jump through other major hoops. TenX has built an iOS and Android app that serves as both a wallet and a decentralized fee free exchange, then adds a debit/credit card functionality on top of that to let you spend your cyrptocurrency anywhere you could use VISA or Mastercard. (They send you a physical card.) It also converts it to local currency, meaning it pretty much works in any country. As of right now TenX’s platform officially supports Ethereum, Bitcoin, and Dash, amongst others. Source: TenX Figured out How to Make Cryptocurrency Spendable Immediately In Real Life |... read more

#SupremeCourt decision is ‘a constitutional coming out party’ for #socialmedia – #Impacts on future of #data

This caught my #attention because it addresses the issue of how public, semi-public and private spaces will be delineated online as relates to offline situations. These are issues I feel the public does not think enough about. And still I wonder is it because people don’t care or that they don’t understand the complex array of implications flowing from these decisions.  I won’t go to deeply into that here but for those that are interested in wading to the deep end of the pool….you can read my paper that touches on related aspects via the implications and possible fall out inadequate conceptual frameworks, and failure to consider that “Informed Consent” needs to evolve when so much is at stake for individuals who don’t adequately perceive the situation they are consenting to. Supreme Court decision is ‘a constitutional coming out party’ for social media On Monday, the Supreme Court ruled that sex offenders can’t be broadly banned from using social media.The First Amendment ruling sets a precedent about denying access to social media sites and raises questions about their role as a public forum.The North Carolina law, established in 2008, made it illegal for registered sex offenders to use websites that minors also use. That included Facebook (FB, Tech30), Twitter (TWTR, Tech30) and many other popular sites….”This case is one of the first this court has taken to address the relationship between the First Amendment and the modern internet,” Justice Anthony Kennedy wrote in the majority opinion, which struck down North Carolina’s law. In the opinion, Kennedy said the law was too broad and North Carolina did not prove why... read more

#Oslo airport’s 16,000km long #biofuel controversy | Biofuels International Magazine

Reading this story my own reaction gave me pause. I agreed that this deal didn’t make sense if it the intention was to advance sustainability. I then wondered what the real agenda for the deal might have been… In the end it was a brief detour. That glimmer of cynicism is something I was saddened to have to witness but ultimately decided there was much to learn in the acknowledgement. And so back to the news item… Oslo airport’s 16,000km long biofuel controversy Oslo airport is using renewable jet fuel made from waste cooking oil as part of its fuel mix, but the fact this fuel is being imported from California has led to question marks about its real environmental credentials, according to Reuters.In 2016, Oslo became the first international airport to offer biofuels as part of the fuel mix it sells, with Los Angeles and Stockholm following soon after. This growing trend was part of an effort to lower the surging greenhouse gas emissions from the aviation industry.”This is a tiny little drop (in fossil jet fuel use). But it is the first drop,” said Olav Mosvold Larsen of state-owned Avinor, which runs 45 airports in Norway. He pointed out to Reuters that jet biofuels were twice the cost of conventional fuels.In the last few months Avinor has started importing its waste cooking oil from AltAir, a Californian firm whose sources include fast food restaurants. This means Avinor’s jet fuel is having to be trucked and shipped over 10,000 miles (16,000km). Previously, Avinor’s jet fuel came from Spain.Environmentalists say shipping biofuels from California to Norway doesn’t make sense.... read more

#Australians #researchers have built a better #qubit – #quantumcomputer #tech #innovation

  Qubits, the unit of information used by quantum computers, make use of a phenomenon known as “superposition” wherein they can exist in two separate quantum states simultaneously. Theoretically, they’d enable computers to perform a variety of tasks far faster than conventional desktops by performing simultaneous computations in parallel. The problem is that qubits tend to be very unstable which prevents the information the contain from being read. However, a team of researchers from the University of New South Wales (UNSW) in Australia may have finally tamed the elusive qubit. They’ve coerced one into remaining stable for ten times as long as normal qubits. “We have created a new quantum bit where the spin of a single electron is merged together with a strong electromagnetic field,” Arne Laucht, a Research Fellow at UNSW, said in a statement. “This quantum bit is more versatile and more long-lived than the electron alone, and will allow us to build more reliable quantum computers.” Source:  ... read more
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